You’re Not As Rational When Making Decisions As You Think
January 6, 2010 19 Comments
How do you make your decisions?
Most of us would like to think that we are rational creatures that go through and speculate each of our choices as well as the chances and benefits before making our day to day decisions.
That includes which tomato to put into the basket, what to eat for lunch, where to watch the next movie, which car to buy, who to sell the house to and which company to buy over.
But, are we really that rational as we think we are, or are there other forces that pushes us to make our decisions otherwise that are actually irrational, yet we rationalize our decisions to make it seem rational?
Sounds confusing? Well watch this video by Dan Ariely, a world-famous behavioral economist and the author of Predictably Irrational, in this intereting TedTalk about “Are we in control of our decisions?”.
Really. Give this post 20 minutes, and perhaps you will make better decisions next time. Or maybe you think will be. ;)
